About
About Middle TN Web Design
A local digital presence partner helping Middle Tennessee businesses become easier to find, understand, and contact.
Middle TN Web Design brings experienced, hands-on web development to businesses in Tullahoma, Middle Tennessee, and nearby communities. James Wilson combines more than 15 years of web experience with a straightforward working style: understand the business, explain the options, and build something useful.
We keep the work local because we like to meet the people who run these businesses. Our recommendations are better when we understand the owner, the team, the customers, and the local context around the work.
As AVP of Web Services at Centerstone, James’s experience spans enterprise WordPress architecture, public websites, internal platforms, search, analytics, accessibility, and integrations. That depth matters whether you need a complex system or a local business website that is easy to find, use, and maintain.
The work also extends beyond healthcare: hospitality websites such as Sid Gold’s, WordPress products through OneClickContent, an interactive puzzle platform, and the music and storytelling experience at Cursed to Conquer. That range helps us choose an approach that fits your business rather than forcing it into a template.
Experience Highlights
Healthcare web systems
Professional experience across Centerstone.org, Centerstone Families, and Centerstone Health Services, with a focus on useful information and clearer paths to care.
Enterprise WordPress
Custom WordPress architecture, structured content, governance, and maintainable systems.
Accessibility and trust
WCAG-focused reviews, clearer forms, keyboard navigation, and privacy-aware workflows informed by real organizational needs.
Search and measurement
Local SEO, schema, Google Tag Manager, analytics, Search Console, and reporting discipline.
How We Work
Local discovery first
Start with the business goal, the people involved, and the current operational risk.
Trust early
Build accessibility, privacy awareness, and clear customer paths into the plan.
Clear documentation
Make decisions, dependencies, and next steps visible.
Professional recognition
A background in award-winning work
2025 Communicator Awards
Excellence recognition for Centerstone’s Non-Profit Annual Report, with James credited as Senior Web Designer.
2024 Nonprofit Communications Award
Ragan / PR Daily recognition for Centerstone’s 2023 Annual Report, including James’s technical leadership and execution.
Recognition relates to work performed at Centerstone, not awards issued to Middle TN Web Design.